// goes inside
// "rules": []
{
  "name": "swear",
  "kind": "regex",
  "criteria": [
    // triggers if current activity has more than 0 matches
    {
      "regex": "/fuck|shit|damn/",
      // if "matchThreshold" is not specified it defaults to this -- default behavior is to trigger if there are any matches
      // "matchThreshold": "> 0"
    },
  ]
}